Privacy Policy
Up Connections (“we”, “our”, “company”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and safeguard your information when you use our app, website, and associated services.
1. Information We Collect
We collect only the data necessary to provide our services and improve your experience in the app. The categories of data may include:
- Identification data: name, email, profile photo (if provided).
- Usage data: interactions in the app, mosaic participation, actions within events.
- Approximate geolocation: used only during events to synchronize mosaics and detect your seat.
- Technical data: device model, operating system, language, app version, anonymized IP address.
- User-generated content: photos, videos, comments, posts, and interactions with other users.
We never collect sensitive data without explicit consent and do not collect background data without necessity.
2. How We Use Your Data
We use your information to:
- ensure the proper functioning of the app;
- enable synchronization of light mosaics during events;
- personalize the experience according to your profile and language;
- improve our services and develop new features;
- generate metrics, analyses, and usage statistics in an aggregated and non-identifiable format;
- ensure platform security and prevent abuse;
- send important notifications related to the app;
- respond to support, contact, and user rights requests.
Metrics and statistics generated for clubs, event organizers, and sports partners include only aggregated information such as participation levels, engagement volume, mosaic intensity, and usage patterns. These data do not personally identify users.
3. Information Sharing
We do not share identifiable personal data with third parties for commercial purposes. However, we may share aggregated, statistical, or anonymized information with authorized partners, which does not allow for individual identification.
- Technology partners: companies responsible for infrastructure, hosting, data processing, and analytics tools.
- Clubs, event organizers, and sports partners: receive aggregated metrics about participation, mosaic engagement, and usage patterns, always without personal data.
- Commercial partners: anonymized analyses and insights for research, improvements, and statistical studies.
- Legal authorities: when required by court order, investigation, or applicable legal obligation.
All data sharing complies with the LGPD and other applicable laws. No sensitive or identifiable personal data is sold, commercialized, or transferred to third parties without your explicit consent.
4. Legal Basis for Processing
We process your data based on the following legal grounds under the LGPD:
- Consent: geolocation and notifications.
- Performance of a contract: to provide the core functionality of the app.
- Legitimate interest: service improvements and fraud prevention.
- Compliance with legal obligations: when required.
5. Data Security
We apply appropriate technical and organizational measures to protect your data from unauthorized access, loss, destruction, misuse, or improper disclosure. However, no digital system is 100% secure.
6. Data Retention and Deletion
We keep your data only for as long as necessary to fulfill the purposes outlined in this policy. You may request complete deletion of your account and data at any time through our official channels.
7. Your Rights
Under the LGPD, you have the right to:
- access your personal data;
- correct incomplete or outdated data;
- request deletion or anonymization;
- request data portability;
- withdraw consent;
- obtain information about data sharing.
To exercise your rights, please contact us using the channels listed below.
8. Children and Adolescents
The app is not intended for children under 13. We do not knowingly collect data from minors in this age group. If such data is collected unintentionally, it will be promptly removed after notification.
9. International Data Transfers
Some of our servers and technology partners may be located outside Brazil. In such cases, we ensure that all transfers comply with appropriate protection standards under LGPD and GDPR.
10. Policy Updates
We may update this Privacy Policy periodically. Relevant changes will be communicated through the app or our official channels.
11. Contact
If you have questions about this Privacy Policy or wish to exercise your rights, contact our team at comercial@upconnections-app.com.